8/17/2023 0 Comments Turn video clip into gifA technology that is easy to use can convey a powerful message and connects people with culture, and each other possesses a rare blend of traits. When viewed through this lens, it’s easy to understand why GIFs became so popular – and why that popularity shows no signs of slowing down. GIFs are a great choice if you’d like to inject a little more personality and humor into your daily digital interactions. When that friend replies with a GIF that is perfectly suited to the situation, however, you might find yourself laughing out loud in front of your phone. Since they often tie into cultural references, as mentioned above, millions of people can get “in on the joke.” Getting a basic text message back from a friend is something you experience all the time, and it can be a bit mundane. Whatever the subject matter may be, GIFs have become a powerful community builder within the web context. This same concept of connecting with others through culture can be applied to music, tv shows, movies, etc. In turn, these kinds of GIFs are shared – sometimes for years – by fans of that team as they commiserate over the loss. For example, if a sports team suffers a painful defeat, there are often GIFs created of a fan in the crowd crying or otherwise showing disappointment. While any video can be turned into a GIF, the most popular GIFs viewed millions of times across the web tend to include an element of popular culture. In many ways, GIFs occupy the space between images and videos, and that space is an excellent place for web popularity. By bringing a picture to life, GIFs can evoke more emotion without passing around entire videos. At the same time, a simple static image might come up short of conveying your true feelings about a situation, which is where the GIF comes into play. The saying that “a picture is worth a thousand words” is undoubtedly grounded in truth. You’ll have trouble getting your point across with the written word as effectively as you can with a picture. It’s no secret that images can convey emotions and feelings with just a glance. With so many different operating systems and browsers worldwide, GIFs are a universal language that includes everyone. Given the compatibility of GIFs with virtually any web browser or computer system, these files are easily viewed by anyone who finds them online. As you’ll see later in this post, it’s easy to create your own GIFs – you can turn any video into a GIF in just a matter of moments. Most internet users are not highly tech-savvy, so something like the GIF could never be so popular if it were technically complex or complicated. GIFs are Simpleįor something to have such tremendous popularity across the web, it needs to be easy to create, use, and share. GIFs are a clear exception to that rule, and here are three reasons why they’ve endured the test of time. This ongoing popularity begs the question – why have GIFs remained so popular decades after they were first created? Technology typically moves fast, with even the most popular fads only lasting a few years. While they are everywhere on social media platforms, you will also find them in plenty of other places, such as within regular web pages, in blog posts, personal chats, etc. You don’t have to go far on the web to find the use of a GIF. These features have helped the GIF become a lasting cultural phenomenon. Unlike other image types, GIFs can support animation delays and loop the animation. Times have changed, however, and the GIFs you see all over the internet are created from videos. Initially, GIFs were simply a format for displaying static images. GIF is an abbreviation for Graphics Interchange Format, an image format invented in 1987. About GIFsīefore we dive into the how’s and whys of GIFs, let’s take a moment for a bit of a technical explanation. Maybe you’ve even gotten in the game by making them yourself! But did you know that every video has the potential to become an awesome GIF? The GIF is an internet staple, and once you learn to turn a video into a GIF, we promise you’ll fall in love with the engagement and marketing potential that GIFs hold. You probably watch at least one or two a day while scrolling through your social media feeds.
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